PayPal – Cassie Matias

Timeline 4 weeks
Team size 3 designers
Deliverables design library recommendations
Consultancy Moment

My contributions
Design direction
Design system audits
Project management
Scope definition
Stakeholder communications
Visual design

PayPal

Over many years, multiple teams and a constantly evolving design system at PayPal, their design language had become incredibly disjointed. Patterns and code from the early 2000s still existed alongside newly launched screens.

The company was global, and considering both consumer and merchant lenses on their own products as well as in third party systems. Our team was brought in to audit and criticize their libraries, then recommend a path forward for improvement.

Over many years, multiple teams and a constantly evolving design system at PayPal, their design language had become incredibly disjointed. Patterns and code from the early 2000s still existed alongside newly launched screens.

The company was global, and considering both consumer and merchant lenses on their own products as well as in third party systems. Our team was brought in to audit and criticize their libraries, then recommend a path forward for improvement.

After auditing 2 devices, multiple browsers, third party entry points, 15 use cases and considering the merchant and consumer perspectives, we visually mapped our findings to 6 categories.

The color scale within each category highlighted the variations we saw within each one of the larger themes.

After auditing 2 devices, multiple browsers, third party entry points, 15 use cases and considering the merchant and consumer perspectives, we visually mapped our findings to 6 categories.

The color scale within each category highlighted the variations we saw within each one of the larger themes.

Our next step was to color code each one of the screens in our 15 flows. As we built our findings in complexity, we found combinations of categories within a single screen. And within a flow we found multiple versions of the PayPal design systems.

When we strung together multiple flows into a user journey, it illuminated the breakdown and brokenness of PayPal's design language and code.

Our next step was to color code each one of the screens in our 15 flows. As we built our findings in complexity, we found combinations of categories within a single screen. And within a flow we found multiple versions of the PayPal design systems.

When we strung together multiple flows into a user journey, it illuminated the breakdown and brokenness of PayPal's design language and code.

The Outcome

Our audit and findings provided design, dev and product teams with renewed perspective on PayPal's digital presence. It outlined a path for improvement, helped prioritize cleanup efforts and set the stage for a holistic reconsideration of the PayPal landscape.

cassiematias@gmail.com

Get in touch